Consumidor Responsable

A continuación se presenta un mapa conceptual el cual nos expresa que es ser un consumidor responsable y que debemos hacer para serlo.

CODIGO DE BARRAS

Desde siempre, nosotros, como personas hemos tenido que ir satisfaciendo ciertas necesidades las cuales son básicas (como la alimentación, el abrigo, la sed) para que podamos conservar nuestro estado de hemostasis, es decir preservar nuestra salud. A lo largo del tiempo, gracias a nuestra relación con el ambiente hemos aprendido a tomar los elementos que nos brinda la naturaleza (como el agua, la comida vegetal y animal, el suelo , el aire, entre otros) y utilizarlos como satisfactor para nuestras necesidades, a estos los conocemos como recursos naturales. Sin embargo con el paso del tiempo debido al aumento de las poblaciones y la falta de un conocimiento de nuestras consecuencias en el medio ambiente, hemos pasado de llevar a cabo un consumo responsable a uno no responsable, donde a partir abuso excesivo de estos recursos se ha convertido en un consumismo. El problema esta en que en general no es el directamente el recurso en su estado natural el cual consumimos, si no que un producto ya elaborado a partir de estos producido por las grandes empresas. 

En la imagen podemos observar un código de barras el cual podemos decir de que encarcela a unas manos. Los códigos de barras son habituales en los productos que compramos y consumimos en nuestras vidas diarias, volviéndose así nuestra única manera de satisfacer nuestras necesidades. Es de ahí donde las grandes empresas se aprovechan del crecimiento de la demanda y para su propio beneficio crea una explotación de los recursos para poder producir mas y así aumentar sus ventas. Nosotros nos vemos atrapados en este mercado, de ahí donde la imagen nos representa, donde el código actúa como el mercado consumista y nosotros como las manos atrapados en el sistema sin escapatoria. Además, no solo nos vemos obligados a permanecer dentro, si no que para asegurarse un mercado activo, las empresas establecen una fecha limite de hasta cuando podemos consumir los productos, viéndonos así obligados a tener que comprar de vuelta el producto si es que este caduca. Esto se puede relacionar con el numero que aparece que se en verdad es el código del producto, pero en lo que nos respecta a nosotros podemos decir que ese numero nos identifica, ya que nosotros somos un numero más dentro de este mundo del consumo.

Como consumidores, deberíamos tener la posibilidad de exigir a las grandes empresas un uso sustentable de los recursos y tomar mas conciencia de nuestro impacto en el medio ambiente.

ARTE

A continuacion dejo una presentacion sobre lo trabajado en todo el año en la materia de Arte.

Noroeste Argentino

Abortion

Vested Interest, Tobacco Advertisments

We read material with information about tobacco and their vested interests, we analyze them and answer some questions. Then we search for cigarette advertisements analyze them in relation with their vested interest.

1-  Advertising helps the tobacco because it can disguise a harmful product and alter the evidence so as to  make it seem as something that we need, something essential and beneficial in a certain way.

2-  Cigarettes companies have a vested interest in the profit they gain from the sales of tobacco. Therefore cigarette advertising tend to have distorted the truth, for example regarding the side effects tobacco causes in our health. this is due to the fact that they hide the evidence showing the bad aspects of tobacco effect on us and yet assuring their business.

Tobacco industries have a vested interest in gaining the profit of tobacco sales, so that's why they tend to lie or distort the evidence. In this case they are assuring to the people that this new kind of cigarette has a filter which makes it healthier, and so as to justify their product they say that it is recommended by Dentists, as dentists are professionals, we tend ti believe in their word since they know more than we do in this aspect, and so we will be influenced in believing them and buying their product.             

Vested Interest: Mad Men

We watched a video about part of the episode of Mad Men "Smoking Pitch" in which they are promoting, creating advertising on cigarettes. 

In this episode the business man are debating on advertising ideas so as to rise cigar's sales at the time when it was being judged to be the a lung cancer causing.

Along the episode we can identify some vested interests; the organization has something to gain from promoting and defending a particular point of view, which lead them to lie, select certain evidence and ignore other as well as distorting the evidence so as to benefit themselves.

In the case of the video the cigar company is hiding  the evidence which proves that their cigar affects the health of the people.

There are two ideas for advertising presented. The first one, Peter's idea, suggested to create advertising which confirms that their cigars cause cancer but in a way in which it sounded less harmful, he argued to compare with cars, which are dangerous as well as cigars but that can do nothing and people still buy them. However the other business man disapproved the idea since it showed the truth.

On the other hand there was Don's idea which was approved. He suggests a campaign which says "Luky strike, it's toasted". He argued that the other six Tobacco companies produce the same product they do, however by saying that it is toasted, and hiding the truth (that it is unhealthy) they make the people believe that their Tobacco is healthy and the others are the ones which are bad for us, at least it's healthier. Here don is having a vested interest which leaded him to alter the evidences and hide the truth. However this does not means that Peter didn't have, the difference is in the fact that he neither hide the evidences nor lie.